Is LinkedIn suitable for therapists?
Are you a therapist who is pondering how you might use LinkedIn? We have touched previously on why, and how, social media networks such as Facebook, Instagram, and Twitter can be effective for...
View ArticleTop tips for creating engaging content for therapists
If you’re struggling to engage with your clients online and reach out to new clients, it may be that you aren’t offering the right content to your audience. Content marketing is an essential element of...
View ArticleNo social share button for Instagram. Why is that?
For therapists, the use of social media as a tool for running and promoting our clinics has never been more important than it is today. With digital communications being the current new normal, the...
View ArticleIncorporating social media feeds into your web presence
Why is a social media presence important for therapists? In this digital age, having an online presence is absolutely essential for therapists to reach new audiences. Gone are the days of word of mouth...
View Article7 common SEO buzzwords you should understand to help market your therapy...
Search engine optimisation – or SEO as it’s more commonly referred to – is a fantastic free marketing tool which you can use to increase traffic to your website. There are a lot of buzz words...
View ArticleThe benefits of blogging regularly for your therapy business
Looking for ways to expand your customer base online? Posting regular blogs and articles on your website is a great way to build your online presence as a therapist, and open up the door to more...
View ArticleTherapists coming out of lockdown: preparing for the new normal
Right now, therapists in the UK are in a strange twilight world, where being able to carry out in-person treatments seems to be just on the horizon. But deciding when and how to re-open for...
View ArticleWorking with influencers to promote your therapy business
If you work in the therapy industry, you’ll know that word-of-mouth testimonials and reviews are a key way to promote your business. Whether on or offline, recommendations from clients are extremely...
View ArticleHow to use the power of empathy to gain new clients
Being empathic, for a therapist, is your bread and butter. You know it well and practice it every day in your therapy room. So, how might you bring the power of empathy into the shop-window of your...
View ArticleGrow your therapy business with this simple SEO checklist
As a therapist, you are your own business, and like any business, marketing is the key to success! When you think of marketing, you might think of billboards or magazine and television adverts. But...
View ArticleWhy your online presence is more important now than ever for your therapy...
This year has been a tricky one for businesses, with more companies than ever before being forced to shut their doors. If you have been putting off sorting out your marketing plan, therapy website or...
View Article5 key elements you need for your therapy website
A beautiful, well-designed website is a powerful marketing tool for any therapist. If your website works well, it should bring clients to you with minimal effort, meaning you can concentrate on what...
View Article3 top tips to boost the online profile of your therapy business
Online marketing is a cost-effective way to raise the profile of your therapy business, attract new clients, and sell your services. But with so many different platforms available, it can feel...
View ArticleIs your website up to scratch?
Aside from perhaps social media, your website is usually the first port of call for new and existing clients. Therefore, maybe it’s time to stop and consider whether your current website is doing its...
View Article5 reasons you need a blog on your therapy website
So, you’re a therapist, and most of your time is spent working with clients. You don’t have much time to do anything else. Sound about right? While it can be time-intensive, we do recommend spending a...
View ArticleTop 5 SEO tips for your website
In order to grow your business and find new customers, you must have a strong online presence. Without one, nobody can find you and you will soon get lost in the crowd. For businesses such as...
View ArticleReasons to have a newsletter for your therapy business
A newsletter is a monthly email that goes out to your subscribers – these are people who have chosen to receive emails from your company. When browsing your website, they will submit their email...
View ArticleWhy your marketing is as important as your therapy
In today’s highly competitive world of online therapy, it can be hard to make your business stand out. There are so many companies out there offering all sorts of therapy. From mental wellbeing to life...
View ArticleThe importance of branding your therapy website
Branding is key to setting your therapy business apart from others on offer. It can give you the chance to communicate the qualities you stand for to potential clients and build both trust and loyalty....
View ArticleThe therapist’s guide to SEO
SEO stands for search engine optimisation. It’s one way in which your website gets seen online. SEO is both a science and an art, and you have to make your website stand out if you want people to find...
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Instagram, Twitter or Facebook: Which is best for your therapy business?
If you have an online presence, it seems likely that you will already know about the potential benefits of social media. Your therapy business might already have a strong social media presence, post...
View Article5 aromatherapy social media post ideas to create engagement
Natural ways to heal the body are becoming more popular by the day, and aromatherapy is just one of the methods gaining credibility. As a therapist, you not only want to get new customers but keep old...
View ArticleHow to use Instagram for your yoga business
Searches for yoga on social media are increasing every single day. This therapy-like way of moving your body has grown in popularity over the last year, with millions of people keen to learn from...
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Google page experience update to launch May 2021 with new labels in search...
More than a year has passed since Google first announced the page experience update, with the launch set for May this year. Any updates to Google’s ranking system need to be seriously considered when...
View ArticleHow social feeds can support marketing and SEO
Social media is inescapable these days, no matter who you are. Nearly everyone has at least one social platform that they favour, with many people opting to spread their online presence across every...
View ArticleWhy Email Marketing Should Still Be a Thing for Therapists
There are so many ways to market a business nowadays that it can be challenging to find exactly the right approach for your enterprise. Whether you offer your service locally in person or online,...
View Article5 tips for creating an amazing massage therapy website
Massage therapy has a wide range of uses from soothing injuries and boosting blood flow to reducing stress and relieving pain. It’s also one of the most popular small business choices in many locations...
View ArticleThe Benefits of Using Long-Tail Keywords in Your Website and Blog Content
In the world of digital marketing, search engine optimization (SEO) plays an important role in improving the visibility and ranking of a website on search engine result pages. While there are various...
View ArticleThe Fallacies of Google PageSpeed Insights
PageSpeed Insights, created by Google, is a freely available tool known for its straightforward scoring and colour-coded system. Yet, it’s a dubious choice for gauging or enhancing your website’s...
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The Complementary Therapist’s Guide to Blogging for Connection and Growth
In the realm of complementary therapy, where holistic healing and personal connections hold paramount importance, a blog can serve as an extension of your therapeutic touch. For therapists, blogging...
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